The 'Save the Whales' campaign, while most prominent in the 1970s, became an incredibly effective marketing and conservation slogan that permeated global consciousness, often bubbling up organically rather than being driven by a single entity. Its success rivaled major marketing campaigns across any genre.

Impact: High. This slogan galvanized public opinion and served as a unifying banner for diverse conservation efforts, demonstrating the power of simple, resonant messaging in driving social change.

In the source video, this keypoint occurs from 00:00:44 to 00:01:01.

Sources in support: Josh (Host), Chuck (Host)